Exactly what I expected. Applied in the morning and kept my face burn free from sun and wind. See some reviews where people are unhappy with the consistency of the product. It is a harder paste, almost wax like. So it's a little harder to rub on, but my guess is that is why it protects so well from wind burn.
Keep a moisturizing, minty lip protection on hand no matter where your adventures take you! Adventure Balm's waterproof formula protects against both windburn and sunburn with added SPF 30 protection. It's formulated and tested to withstand environmental elements and the rigors of outdoor adventures. Includes single lip balm tube.